San Francisco, CA – November 28, 2011 – (RealEstateRama) — Last spring, Oliver Burgelman, Realtor with Zephyr Real Estate, developed a new market-tracking website tool called PriceSquares.com. The site originally covered properties in San Francisco, but the demand for expansion quickly became apparent, particularly for the North Bay. Consequently, the site now includes Marin, Napa, Sonoma, Solano and Mendocino counties. The site also has undergone some visual changes for a cleaner and more user-friendly interface.
The website instantly displays a map grid indicating whether the average price per square foot is increasing or decreasing and shows properties currently available for sale by MLS district, zip code, neighborhood (in San Francisco), or by a customized “price square” of the viewer’s choosing. The highest and lowest priced properties in a given area are also clearly indicated on the map.
Originally developed for his own use and that of his clients, the value of Burgelman’s website has received praise and recognition, creating quite a stir in the blogosphere including noteworthy mentions on Curbed SF and The Front Steps.
The website is easy to navigate with a fountain of useful information and tips as well as convenient instructions for maximizing its usefulness as a market tool. Opening a free user account is not necessary to use the site. However, an account allows one to follow properties, save information, analyze sold properties, receive property updates and be alerted to new listings. Registered users may also add comments to viewed properties, which are then visible to all site visitors.
“The response to Price Squares has been very gratifying, from clients and colleagues alike. I initially created this to save time searching multiple websites to find this information, and it’s nice to see so many others appreciate its convenience as well,” commented Burgelman. “I am already working on expanding into more market areas.”
Burgelman, who partners with Mike Ackerman at Zephyr Real Estate, is one of the company’s Top Producers and is an e-PRO Internet Professional. He is a Certified Residential Specialist, a member of the San Francisco, California and National Associations of REALTORS® and is fluent in English, Dutch and French.
For more information about PriceSquares.com or information about other market areas, please contact Oliver Burgelman at oliver (at) zephyrsf (dot) com.
About Zephyr Real Estate
Founded in 1978, Zephyr Real Estate is San Francisco’s largest independent real estate firm with $1 billion in annual gross sales in 2010 and a current roster of more than 200 full-time agents. In 2010, Zephyr launched its new website, which has earned three web design awards, including the prestigious WebAward for Outstanding Website from the Web Marketing Association. Zephyr Real Estate is a member of the international relocation network, Leading Real Estate Companies of the World; the luxury real estate network, Who’s Who in Luxury Real Estate; and the local luxury marketing association, the Luxury Marketing Council of San Francisco. Zephyr has six strategically located offices in San Francisco, a business center in Marin County, and serves a large customer base throughout the San Francisco Bay Area. For more information, visit www.zephyrsf.com.
