Porter Farthing and IDX, Inc. make custom online home search available to Mill Valey, California buyers
EUGENE, OR – April 16, 2013 – (RealEstateRama) — IDX, Inc. announces Mill Valley, California Realtor Porter Farthing has become the latest real estate professional to adopt a customizable IDX solution. By adding the unique IDX Broker software to his Paseo Properties website, Farthing has forever changed the way he does business and communicates with his clients online. As a member of the Bay Area Real Estate Info Services (BAREIS), Farthing’s IDX-enabled website now extracts raw listing data from BAREIS and seamlessly integrates it onto his search pages. Thousands of Farthing property listings are now easily accessible to home seekers through Farthing’s comprehensive online real estate resource.
Advanced search tools give potential buyers around Farthing the ability to create their own search parameters, highlighting their wants, needs and desires in their home search. Online real estate tools, such as the five IDX Broker supported searches Farthing hosts, allow home seekers to customize their search guidelines to quickly scan the BAREIS database and match them with the home of their dreams. By designating the school district, waterfront accessibility, subdivision, garage description and heating and cooling features, potential buyers can let the IDX solution Farthing employs work to retrieve only the best suited properties for their search. Finding a home online has never been easier for Farthing’s clients and other potential Mill Valley area home seekers.
Farthing is able to manage all his dynamic IDX features simply through his custom IDX Control Panel. He can login through an administrative portal to see which properties are viewed most frequently, monitor changes, and trends in the BAREIS listings and even connect with new clients through the IDX lead generation system. IDX Broker has made the website Farthing hosts easier to maintain and simpler to use, with all of the innovative functions supplied to Farthing and his clients. The Mill Valley online real estate search has been transformed by the remarkable IDX solution Farthing supports.
Porter Farthing
“Porter Farthing is a California Real Estate Broker licensed since 2002. Porter holds Bachelor degrees in Business Administration and Communications from North Carolina State University, and lives in Mill Valley with his wife and daughter. Prior to founding Paseo Properties in 2011, Porter was also involved in over $30M in sales transactions in San Francisco.”
About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 500 individual Multiple Listings Services (MLS). IDX, Inc. provides integrated IDX software, customizable listing search utilities and lead management tools for real estate based websites (IDX Broker ). In addition to the primary web-based software, IDX also provides an integrated WordPress widget for use in WordPress based blogs and websites (IDX Broker WordPress Plugin ) as well as a dedicated mobile application available for the iPhone and iPad (myAgent IDX ). The entire suite of real estate software available from IDX is easy to manage and maintain and helps real estate professionals display real estate data from their multiple listing service (MLS) regardless of their technical ability. For more information on all the services provided by IDX, Inc., please visit www.idxbroker.com .
