“IHM e-Marketing Yields High Returns for Clients”
Thousand Oaks, CA, – May 12, 2010 – (RealEstateRama) — In 2007, Investors Hospitality Management (“IHM”) introduced the hospitality industry’s first sustainable 3rd party management and ownership services company. Online technology has revolutionized the business climate. IHM provides complimentary analysis of current online strategy and creates a detailed action plan specific to each prospective hotel. DiGuiseppe states, “There’s an ever growing market for e-marketing. It’s no longer a viewership of 18-25 year olds. The 3 million new viewers represent the 36-57 population range.”
IHM has devised proprietary online e-marketing systems for clients like Marriott, Hilton, Hyatt, and Wyndham hotel chains as well as independent and boutique hotel collections. These state-of-the-art IHM’s e-marketing services net clients $12 profit for every $1 spent. They are trackable and quantifiable. Sean Kane, VP, Marketing, designed the e-marketing package which also features e-mail blasts, Twitter and Facebook, advertising, travel agency partners and direct contracts with travel industry purveyors.
Currently, IHM is developing its signature social media bundling package “IHM e-Connect™”, an exclusive option for international and national clients who wish to contract social media, press kit and targeted business development and public relations services.
IHM captures opportunities for business development by counseling clients in revenue management, green certification, online booking and hotel management contracts for resorts, business and economy hotels and independent brands.
DiGuiseppe was recognized by Lodging magazine as an ”industry innovator of 2009”, and IHM’s legacy in sustainable design, environmental sensitivity in FFE procurement, selection and vendor relationship dialogue blend its strategic revenue management offerings with building optimal client relationships.
DiGuiseppe holds a Juris Doctor from Abraham Lincoln University School of Law and a Bachelor of Arts in Sociology from California State University, Northridge. For further information, contact John Glen DiGuiseppe at 818-429-2188, www.investorshm.com, e-mail: johnd (at) investorshm (dot) com.
Contact:
John Glen DiGuiseppe
Investors Hospitality Management
Ph. 818-429-2188
e-mail: johnd (at) investorshm (dot) com
www.investorshm.com
