C.A.R. Business Products and WikiRealty Announce Partnership to Provide Neighborhood and Lifestyle Insight
Helping real estate professionals connect with homebuyers
LOS ANGELES (May 23) – Real Estate Business Services® Inc. (REBS®), a subsidiary of the CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R.), through its C.A.R. Business Products division, and WikiRealty announced they have formed a marketing agreement to promote WikiRealty’s online community that connects homebuyers with lifestyle neighborhood information such as nearby shopping, cultural, health, and outdoor spots.
The partnership allows C.A.R. members to add insights about neighborhoods and the homebuying process in communities throughout California. C.A.R. and WikiRealty recognize the value the platform provides to the entire real estate vertical, offering a digital destination where consumers and industry professionals can ask questions and share local knowledge about residential and commercial real estate.
C.A.R. continually seeks tools and services to help its members’ businesses thrive in this competitive market. WikiRealty offers a uniquely useful resource for both consumers and professionals that will help C.A.R. members boost their online exposure, connect with millennials and other buyers, brand themselves online, and generate more leads.
Real estate professionals across the country use WikiRealty to share their neighborhood knowledge, become the local expert, and connect with consumers since REALTORS® have lived or worked in local neighborhoods for years. Contributing content and participating in the conversation builds credibility in the eyes of the consumer.
Today, buying a home involves much more than just pictures, price, and data points. Buyers care about community and use WikiRealty to learn about a neighborhood’s DNA, ask questions, and get answers that were previously only available through word-of-mouth. This helps homebuyers make better real estate decisions, while at the same time generating more business for the professional.
WikiRealty’s vibrant community includes contributions from real people throughout the spectrum of real estate: from REALTORS®, to home buyers and sellers, to architects, builders/developers, lawyers, lenders, insurance, contractors, designers and other service professionals.
The WikiRealty platform includes multiple supplemental marketing services to help REALTORS® get started with content and local marketing strategies. Learn more about WikiRealty’s products and services at http://join.wikirealty.com/car/
About Real Estate Business Services®
Real Estate Business Services® Inc. (REBS®) is a subsidiary of the CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R.) and is the leading provider of real estate products and services to practitioners in California and nationwide.
About the CALIFORNIA ASSOCIATION OF REALTORS®
Leading the way…® in California real estate for more than 110 years, the CALIFORNIA ASSOCIATION OF REALTORS® (www.car.org) is one of the largest state trade organizations in the United States with 185,000 members dedicated to the advancement of professionalism in real estate. C.A.R. is headquartered in Los Angeles.
About WikiRealty
Launched in 2014, WikiRealty is an online community where consumers and professionals share local knowledge about residential and commercial real estate. The mobile and web platform brings together listings, data and local knowledge to provide a comprehensive overview of local communities so everyone can make more informed decisions about where to live and work. For more information on WikiRealty, visit www.wikirealty.com.
Contact:
Lotus Lou
(213) 739-8304
lotusl (at) car (dot) org
