Ventura County Coastal Association of REALTORS® renews Clarus MarketMetrics for additional three years
LOS ANGELES, CA – June 9, 2010 – (RealEstateRama) — Real Estate Business Services Inc. (REBS) today announced that the Ventura County Coastal Association of REALTORS® (VCCAR) has signed an agreement to provide Clarus MarketMetrics® as a free REALTOR® member benefit for an additional three years to its nearly 1,800 members.
“Our REALTORS® are pleased with the localized market reports they receive from Clarus MarketMetrics®,” said VCCAR President Susan Herrick. “From justifying a buyer’s offer to setting a competitive listing price, the online market analysis tool allows agents to customize the data presented from our MLS in an easy-to-interpret format.”
Clarus MarketMetrics® generates easy-to-understand market and price-point analysis charts and reports derived from MLS data for REALTORS® to share with their clients. VCCAR members can quickly and efficiently bring their clients up to market-speed by readily conveying the relationships between price, activity level, and sales rates for any market segment they define.
“The association is in a position to continue offering tools to our members that help distinguish them in the marketplace,” said VCCAR Association Executive Randy McCaslin. “Clarus MarketMetrics® remains a product that empowers REALTORS® to share exactly what is happening and where they think the market is going.”
The Ventura County Coastal Association of REALTORS® is a professional trade association of more than 2,000 licensed real estate agents in West Ventura County, which includes the cities of Ventura, Oxnard, Camarillo, Santa Paula, Fillmore, and Port Hueneme.
Clarus MarketMetrics® is powered by Terradatum Inc., a provider of real estate technology products based in Glen Ellen, Calif. All agreements regarding the MLS data are between Terradatum and the participating MLS. Terradatum has been generating real estate technology solutions since 1994. In addition to Clarus MarketMetrics®, Terradatum has several other bold and exciting real estate technology products: BrokerMetrics® and BrokerMetrics® Web Tools.
Clarus MarketMetrics® is one of three tools in the Clarus REsource® product line provided by REBS. Real Estate Business Services Inc. (REBS) is a subsidiary of the CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R.), and is the leading provider of real estate products and services to practitioners in California. Through its zipLogix subsidiary, REBS is the creator of zipForm® electronic forms software, available to more than 1 million REALTORS® nationwide.
Leading the way…® in California real estate for more than 100 years, the CALIFORNIA ASSOCIATION OF REALTORS® (www.car.org) is one of the largest state trade organizations in the United States, with nearly 160,000 members dedicated to the advancement of professionalism in real estate. C.A.R. is headquartered in Los Angeles.
