Innovative IDX Technology Improves the Search Function on Realtor Marshall Rices Website


EUGENE, O – April 16, 2010 – (RealEstateRama) — IDX Inc. is proud to welcome Canmar Realty’s Marshall Rice to the constantly expanding amount of real estate agents and brokers choosing to renovate their website with the addition of IDX Broker, an online property search process, which gives real estate professionals and clients more options throughout the online home search process. Potential home buyers in the San Diego area will benefit from the ability to browse thousands of listings through Rice’s website because of the union between IDX Broker and the San Diego Regional MLS (Sandicor), which Rice is a member of. The innovative IDX (Internet Data Exchange) technology integrates raw listing data with Sandicor information to help maximize search results on Rice’s website.

Five unique search options are available to Rice’s potential home buyers including: basic, advanced, address, map and listing ID. These give Rice’s clients an endless amount of resources to help narrow the search for their ideal property. IDX Broker software also links potential buyers to more detailed property descriptions and additional options such as: scheduling showings, viewing the property on an interactive satellite, terrain or road map, contacting the listing agent and even calculating likely monthly mortgage payments.

Rice is given the ability to create a truly customized website, as well as establish personal relationships with his clients, which is often lost in online home buying experiences. This is all possible through Rice’s customized administrative login page, which gives him access to tools that can create custom CSS and global wrappers. He has the ability to create custom XML codes and dynamic title tags, increasing his listings’ visibility and their chances of being syndicated with well known real estate search engines. Rice has access to traffic reports detailing each page’s viewing frequency. These administrative tools allow Rice to manage his business more effectively.

About Marshall Rice
Rice and Canmar Realty specialize in buyer’s representation. For 13 years, Canmar Realty has served the San Diego area with a team of trained professionals dedicated to giving home buyers and sellers the best representation available. With listings all over San Diego County and Southern California, Marshall Rice has proved himself as the epitome of professionalism if the real estate field.

About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 340 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility and myAgent IDX is its principle mobile application available for the iPhone. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on all the services provided by IDX, Inc. please visit


Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 350 individual Multiple Listings Services (MLS).  IDX, Inc. provides integrated IDX software, customizable listing search utilities and lead management tools for real estate based websites (IDX Broker).  In addition to the primary web-based software, IDX also provides an integrated WordPress widget for use in WordPress based blogs and websites (IDX Broker Wordpress Plugin) as well as a dedicated mobile application available for the iPhone (myAgent IDX). 


PO Box 71866
Eugene, OR 97401

Toll Free: (800) 421-9668
Phone: (541) 343-3912
Fax: (541) 343-3915

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