Initiative seeks to drive innovative real estate products, services, and solutions
Los Angeles (July 13) – (RealEstateRama) — The CALIFORNIA ASSOCIATION OF REALTORS®’ (C.A.R.) Innovators Workshop was launched in 2016 to drive further innovation of products, services, and solutions that create efficiencies, improve productivity, and help REALTORS®, brokerages, and other real estate professionals do their jobs and serve their clients better, smarter, and more efficiently.
Several dozen innovators have already submitted proposals to C.A.R. under the program, and finalists were selected at live C.A.R. Business Technology Forum sessions earlier this year.
The first finalist under the program, Centriq, is a new app that enables the easy transfer of knowledge from the home seller to the buyer in a real estate transaction. In addition, it aggregates everything buyers need to know about their new homes in one place — from user’s manuals and appliances, to “how to” videos, and even recall alerts and manufacturers’ recommended maintenance schedules. Customized specifically to each home, Centriq helps consumers easily track and manage the ongoing maintenance of their homes and allows them to move in with confidence, eliminating many post-sale questions. Centriq is now offered to C.A.R. members as an exclusive C.A.R. Business Products partner.
C.A.R.’s most recent Innovators Workshop finalist is Roofshoot, a mobile app and tool to help real estate professionals easily generate quality videos about themselves, their listings, neighborhoods, and interesting spots within their neighborhoods. All videos link back to the agent’s profile on the video-based marketplace, roofshoot.com. C.A.R. will explore opportunities for collaboration once Roofshoot launches later this month.
C.A.R. wants to hear from innovative REALTORS®, brokers, real estate industry gurus, engineers, software developers, and entrepreneurs alike about their ideas for transforming the way the real estate industry conducts business. Applicants do not need to be REALTORS®, but ideas should be creative and innovative; fill an unmet need in the marketplace; and have a value proposition that is easy to understand. C.A.R. will partner with applicants with the best ideas. Learn more about the C.A.R. Innovators Workshop or submit an idea here.
Leading the way in California real estate for more than 110 years, the CALIFORNIA ASSOCIATION OF REALTORS®(www.car.org) is one of the largest state trade organizations in the United States with more than 190,000 members dedicated to the advancement of professionalism in real estate. C.A.R. is headquartered in Los Angeles.
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